Spring Seed
Branding
Meet Spring Seed
Spring Seed was an idea hatched from a mother & daughter discussion. They shared a vision of creating an organic granola free from the five main allergens of today’s population. Since spring celebrates new beginnings, they found the perfect name in Spring Seed Granola as they embarked on their new business adventure.
The Story
The founders wanted the branding to be reflective of the product that captured the natural and fresh ingredients. The founders also shared with us that they wanted their color pallet to be representative of the peak of spring with earthy and neutral tones.
The Solution
The solution to the requests from the founders was to take a simplistic font and make it uniquely represent the product. Additionally, we added the ideal color pallet and hand drawn illustrations to make the branding even more authentic and fresh.
Inspiration & Tone
Natural|Unique|Fresh